Bing Webmaster Tools offers site diagnostics, keyword research, and performance insights for Bing search. Below are 20 free (or freemium) SEO tools that provide similar capabilities—crawl analysis, indexing reports, keyword tracking, and on‑page optimization—so you can choose the best fit for your workflow without paying for a premium suite.
Get targeted exposure with custom position pinning and highlighted placement.
Official Google tool for monitoring site indexing, performance in Google Search, and fixing crawl errors.
Free Ahrefs suite that shows backlink profile, organic keywords, and site health scans.
Neil Patel’s keyword research and site audit tool; free plan includes limited daily reports.
Limited free access to Moz’s backlink index, domain authority metrics, and link analysis.
Yandex’s webmaster platform offering index coverage, crawl statistics, and SEO recommendations for Russian search.
All‑in‑one SEO audit tool with on‑page analysis, backlink checks, and keyword monitoring (free tier).
Desktop crawler that scans up to 500 URLs for technical SEO issues, redirects, and duplicate content.
Free website audit covering speed, mobile friendliness, meta tags, and security.
Free desktop suite (WebSite Auditor, Rank Tracker, LinkAssistant, SEO SpyGlass) with basic crawl and rank features.
All‑in‑one SEO platform offering keyword research, site audit, and rank tracking with limited daily queries.
WordPress SEO plugin providing schema markup, sitemap generation, and on‑page analysis.
Popular WordPress plugin for content analysis, XML sitemaps, and readability scoring.
Free instant SEO audit covering meta tags, performance, and security with a downloadable report.
Online tool that scans a URL for on‑page SEO issues, speed, and mobile usability.
Suite of free utilities (backlink checker, plagiarism, keyword position) for quick SEO checks.
Free collection of SEO utilities, including site audit, keyword density, and backlink analysis.
Cloud‑based crawler and on‑page SEO checker with visual site maps and issue tracking.
One‑click website review delivering SEO, mobile, and usability scores with actionable tips.
Keyword research tool offering limited daily searches and difficulty scores.
Free tool measuring page load performance and providing optimization recommendations.