Business, Startups & Finance

Top 20 Alternatives to CleverTap in Customer Data Platform (CDP) Software

CleverTap is a powerful Customer Data Platform that unifies data, analytics, and engagement for mobile and web apps. Looking for other CDP solutions? Below are 20 alternatives to consider.

ID: 4806
Items: 20
Total Votes: 0
Forks: 0
Disclosure: Some links are affiliate links. If you buy through them, we may earn a commission at no extra cost to you, supporting our work without affecting our ratings.
Want to feature your product on this list?
Sponsorship

Get targeted exposure with custom position pinning and highlighted placement.

Contact Us
1
0

Segment (Twilio Segment)

Visit

Industry‑leading CDP that captures, cleans, and routes customer data to any downstream tool with real‑time pipelines and extensive integrations.

2
0

mParticle

Visit

Enterprise‑grade CDP that centralizes event data, enriches it with identity resolution, and streams it to analytics, marketing, and data‑warehouse destinations.

3
0

Amplitude CDP

Visit

Combines product analytics with a CDP layer, enabling unified user profiles, cohort analysis, and activation through marketing and sales tools.

4
0

Adobe Experience Platform

Visit

Adobe’s CDP that builds real‑time, AI‑driven customer profiles and integrates natively with the Adobe Marketing Cloud suite.

5
0

BlueConic

Visit

A flexible CDP focused on consent‑driven data collection, identity stitching, and activation across web, email, and advertising channels.

6
0

Lytics

Visit

Provides a unified customer view with predictive segmentation and easy activation to email, advertising, and personalization platforms.

7
0

Tealium AudienceStream

Visit

Real‑time CDP that unifies data from web, mobile, and IoT, offering powerful rule‑based segmentation and integration with the Tealium ecosystem.

8
0

Treasure Data CDP

Visit

A cloud‑native CDP that ingests massive data volumes, enriches profiles with AI, and activates them via a wide catalog of marketing and analytics tools.

9
0

RudderStack

Visit

Open‑source CDP and data pipeline that lets you collect, transform, and route event data to warehouses and downstream SaaS destinations.

10
0

Bloomreach Engagement (formerly Exponea)

Visit

Combines CDP, analytics, and omnichannel campaign orchestration, delivering personalized experiences across web, email, and mobile.

11
0

ActionIQ

Visit

Enterprise CDP that focuses on data unification, advanced segmentation, and activation across CRM, email, advertising, and more.

12
0

Salesforce CDP (Interaction Studio)

Visit

Salesforce’s CDP that builds unified customer profiles and powers real‑time personalization across the Salesforce Marketing Cloud suite.

13
0

Oracle CX Unity

Visit

Oracle’s CDP that unifies data from first‑, second‑, and third‑party sources, delivering a single view of the customer for activation across Oracle CX applications.

14
0

SAP Customer Data Cloud

Visit

Formerly Gigya, this CDP provides consent management, identity resolution, and profile unification for B2C and B2B enterprises.

15
0

Microsoft Dynamics 365 Customer Insights

Visit

A CDP that aggregates data from Microsoft and third‑party sources, applies AI insights, and enables activation through Dynamics 365 and Power Platform.

16
0

Freshworks CDP

Visit

A lightweight CDP that consolidates customer data, creates unified profiles, and integrates natively with Freshworks CRM and marketing tools.

17
0

Zoho MarketingHub

Visit

Zoho’s CDP offering that builds unified customer profiles and enables segmentation and activation across Zoho’s suite of marketing applications.

18
0

Braze

Visit

A customer engagement platform with CDP capabilities, providing real‑time profile unification and cross‑channel campaign orchestration.

19
0

MoEngage

Visit

Mobile‑first CDP that aggregates behavioral data, applies AI‑driven insights, and powers personalized campaigns across push, email, and in‑app messaging.

20
0

Zaius

Visit

B2C CDP that unifies data from e‑commerce, email, and advertising platforms, offering predictive segmentation and automated campaign triggers.