Klaviyo is a premium email‑ and SMS‑marketing automation platform known for deep e‑commerce integrations and advanced segmentation. If you’re looking for cost‑free options that still provide robust automation, list‑building, and analytics, the following 20 tools offer generous free tiers or completely free plans.
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Industry‑standard email marketing with a free plan for up to 500 contacts, basic automations, and simple landing pages.
Free for up to 2,500 subscribers and 15,000 emails/month; includes drag‑and‑drop editor, automation workflows, and SMS integration.
Free tier allows 300 emails/day to unlimited contacts, with marketing automation, SMS, and chat features.
Free plan for up to 1,000 subscribers and 12,000 emails/month; offers automation, landing pages, and a visual editor.
Free for 500 contacts and 3,500 emails/month; includes basic automation, surveys, and responsive templates.
Free for unlimited emails to up to 1,000 subscribers; provides automation workflows, AI‑driven product recommendations, and landing pages.
Free tier supports 6,000 emails/month (200/day) with unlimited contacts and basic automation sequences.
Free plan for up to 500 contacts and 15,000 emails/month; includes email automation, SMS, and web push notifications.
Free CRM‑linked email tool with unlimited contacts, 2,000 emails/month, and simple automation triggers.
Free for up to 2,000 contacts and 12,000 emails/month; integrates tightly with Zoho CRM and offers basic drip campaigns.
Free for 2,500 subscribers and 15,000 emails/month; supports email, SMS, and web‑push with automation templates.
Free for up to 1,000 contacts and 4,000 emails/month; includes email automation, sign‑up forms, and detailed reporting.
Free tier provides 5,000 emails/month for transactional sending, with API‑first approach and basic analytics.
Free plan offers 100 emails/day with unlimited contacts; includes API, SMTP relay, and simple automation.
Free for 100 emails/day; robust API, SMTP relay, and basic marketing automation features.
Free for up to 1,000 subscribers with unlimited landing pages and basic email sequences.
Free for up to 500 contacts and 2,500 emails/month; drag‑and‑drop builder and simple autoresponders.
Free WordPress plugin for up to 1,000 subscribers; integrates directly with WP, offers newsletters and automated emails.
Free plan for up to 500 contacts and 2,000 emails/month; includes responsive templates and basic automation.
Free for unlimited contacts and up to 12,000 emails/month; provides automation workflows, landing pages, and real‑time analytics.