Facebook Business Manager is a powerful tool that allows businesses to manage their Facebook Pages, ad accounts, and other assets in one centralized platform. It provides a wide range of features for advertising, analytics, and collaboration. However, there are several other tools available in 2024 that offer similar functionalities or even better capabilities. In this article, we will explore the 10 best alternatives and competitors to Facebook Business Manager.

1. Sprout Social

Sprout Social is a comprehensive social media management tool that offers features for managing multiple social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and more. It provides robust scheduling, publishing, and analytics capabilities, allowing businesses to effectively manage their social media presence. Sprout Social also offers advanced listening and monitoring features, enabling businesses to track brand mentions and engage with their audience. With its all-in-one approach to social media management, Sprout Social is a top competitor to Facebook Business Manager.

2. Hootsuite

Hootsuite is another popular social media management tool that allows businesses to manage and schedule posts across various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube. It offers a user-friendly interface and provides features for content curation, team collaboration, and social media analytics. Hootsuite also integrates with popular third-party apps and offers a wide range of add-ons and extensions. With its extensive functionality and wide range of integrations, Hootsuite is an excellent alternative to Facebook Business Manager.

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3. Buffer

Buffer is a social media management tool that focuses on simplifying the process of scheduling and publishing content across multiple social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest. It offers a clean and intuitive interface and provides features for post scheduling, content curation, and performance tracking. Buffer also provides browser extensions and mobile apps for easy content sharing on the go. With its user-friendly interface and focus on content scheduling, Buffer is a strong competitor to Facebook Business Manager.

4. Agorapulse

Agorapulse is a social media management tool that offers features for managing multiple social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube. It provides advanced scheduling, publishing, and analytics capabilities, allowing businesses to streamline their social media efforts. Agorapulse also offers collaborative features, such as team workflows and social inbox management, making it easy for businesses to engage with their audience. With its comprehensive set of features and emphasis on collaboration, Agorapulse is a top alternative to Facebook Business Manager.

5. Sprinklr

Sprinklr is an enterprise-level social media management platform that provides features for managing and analyzing social media content across various platforms, including Facebook, Twitter, Instagram, LinkedIn, and more. It offers advanced listening and monitoring capabilities, allowing businesses to track brand mentions, sentiment analysis, and customer feedback. Sprinklr also provides robust analytics and reporting features, enabling businesses to measure the impact of their social media efforts. With its enterprise-level functionality and comprehensive analytics, Sprinklr is a strong competitor to Facebook Business Manager.

6. Socialbakers

Socialbakers is a social media marketing platform that offers features for content management, audience engagement, and performance tracking across various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube. It provides advanced analytics and reporting, allowing businesses to measure the success of their social media campaigns and benchmark against competitors. Socialbakers also offers AI-powered tools for content optimization, audience segmentation, and influencer identification. With its focus on data-driven social media marketing, Socialbakers is an excellent alternative to Facebook Business Manager.

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7. Falcon.io

Falcon.io is a social media management platform that provides features for content planning, publishing, and engagement across various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube. It offers a unified social inbox for managing interactions with customers and provides advanced analytics for measuring social media performance. Falcon.io also offers collaborative features, such as content approval workflows and team task management. With its comprehensive set of features and emphasis on collaboration, Falcon.io is a top competitor to Facebook Business Manager.

8. Sendible

Sendible is a social media management tool that offers features for scheduling and publishing content across multiple social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest. It provides a user-friendly interface and offers robust analytics and reporting capabilities. Sendible also offers team collaboration features, such as content approval workflows and social media monitoring. With its intuitive interface and emphasis on team collaboration, Sendible is a strong alternative to Facebook Business Manager.

9. Meltwater

Meltwater is a media intelligence platform that offers features for monitoring and analyzing social media conversations, news articles, and online reviews. It provides real-time alerts and sentiment analysis, allowing businesses to stay informed about their brand reputation and industry trends. Meltwater also offers advanced analytics and reporting, enabling businesses to measure the impact of their media and social media strategies. With its focus on media monitoring and sentiment analysis, Meltwater is an excellent alternative to Facebook Business Manager.

10. SocialPilot

SocialPilot is a social media management tool that provides features for scheduling and publishing content across multiple social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest. It offers a user-friendly interface and provides analytics and reporting capabilities. SocialPilot also offers team collaboration features, such as content approval workflows and social media monitoring. With its simplicity and emphasis on content scheduling, SocialPilot is a top competitor to Facebook Business Manager.

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In conclusion, while Facebook Business Manager offers businesses a centralized platform for managing their Facebook Pages and ad accounts, there are several other tools available in 2024 that provide similar or even better functionalities. Whether you prioritize social media management, analytics, collaboration, or media monitoring, Sprout Social, Hootsuite, Buffer, Agorapulse, Sprinklr, Socialbakers, Falcon.io, Sendible, Meltwater, and SocialPilot are among the top alternatives to consider. Each platform has its own strengths and features, so it's important to evaluate your specific needs and preferences before making a decision. Ultimately, choosing the right tool can greatly enhance your social media presence and help you achieve your marketing goals.