HubSpot is a widely popular marketing automation platform that offers an all-in-one solution for businesses to manage their marketing, sales, and customer service activities. One of HubSpot's primary features is its landing page builder, which allows users to design and publish high-converting landing pages quickly. However, there are several alternative landing page builders available in the market that offer similar or even superior features than HubSpot. In this article, we will explore the 10 best alternatives and competitors to HubSpot's landing page builder in 2024.

1. Unbounce

Unbounce is a powerful landing page builder that offers a user-friendly interface and numerous customization options. It allows users to create responsive landing pages that are optimized for conversions. Unbounce offers features like A/B testing, lead capture forms, and integrations with marketing tools like Google Analytics and Salesforce. With its drag-and-drop editor and robust analytics, Unbounce is a top competitor to HubSpot's landing page builder.

2. Leadpages

Leadpages is a popular landing page builder that enables users to create high-quality landing pages without any coding knowledge. It offers a vast selection of templates, customization options, and integrations with various marketing tools. Leadpages also provides features like A/B testing, lead capture forms, and mobile optimization. Its affordable pricing plans and easy-to-use interface make it a compelling alternative to HubSpot.

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3. Instapage

Instapage is a landing page builder designed to help businesses create landing pages that convert visitors into customers. It offers a drag-and-drop editor, numerous customization options, and integrations with popular marketing tools. Instapage also provides advanced features like heatmaps, dynamic text replacement, and AMP landing pages. With its focus on conversion optimization and advanced features, Instapage is a strong competitor to HubSpot's landing page builder.

4. ClickFunnels

ClickFunnels is a comprehensive marketing automation platform that offers a powerful landing page builder. It allows users to create sales funnels that guide visitors through the buying process and convert them into customers. ClickFunnels also provides features like A/B testing, email marketing automation, and payment integrations. With its focus on sales funnels and ease of use, ClickFunnels is a compelling alternative to HubSpot.

5. Lander

Lander is a landing page builder that offers a vast selection of templates and customization options. It allows users to create responsive landing pages that are optimized for conversions. Lander also provides features like A/B testing, lead capture forms, and integrations with popular marketing tools. With its user-friendly interface and affordable pricing plans, Lander is a worthy competitor to HubSpot's landing page builder.

6. GetResponse

GetResponse is a marketing automation platform that offers a landing page builder as one of its primary features. It enables users to create high-converting landing pages quickly and easily. GetResponse also provides features like A/B testing, email marketing automation, and integrations with popular marketing tools. With its all-in-one solution and cost-effective pricing plans, GetResponse is an excellent alternative to HubSpot.

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7. OptimizePress

OptimizePress is a landing page builder that offers a range of templates and customization options. It enables users to create landing pages, sales pages, and membership sites with ease. OptimizePress also provides features like A/B testing, integrations with popular marketing tools, and mobile responsiveness. With its focus on creating high-converting pages and its affordable pricing plans, OptimizePress is a strong competitor to HubSpot's landing page builder.

8. Wishpond

Wishpond is a marketing automation platform that offers a landing page builder as part of its features. It enables users to create high-quality landing pages that are optimized for conversions. Wishpond also provides features like A/B testing, lead capture forms, and integrations with popular marketing tools. With its affordable pricing plans and user-friendly interface, Wishpond is a viable alternative to HubSpot.

9. Thrive Architect

Thrive Architect is a landing page builder that offers a range of templates and customization options. It enables users to create landing pages, sales pages, and opt-in forms that are optimized for conversions. Thrive Architect also provides features like A/B testing, content locking, and integrations with popular marketing tools. With its focus on conversion optimization and affordable pricing plans, Thrive Architect is a worthy competitor to HubSpot's landing page builder.

10. Elementor

Elementor is a website builder that offers a landing page builder as part of its features. It enables users to create high-quality landing pages that are optimized for conversions. Elementor also provides features like A/B testing, mobile responsiveness, and integrations with popular marketing tools. With its user-friendly interface and affordable pricing plans, Elementor is a viable alternative to HubSpot.

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In conclusion, while HubSpot's landing page builder is a popular choice, there are numerous alternatives and competitors available in 2024 that offer similar or even superior features. Whether you prioritize ease of use, conversion optimization, affordability, or advanced features, Unbounce, Leadpages, Instapage, ClickFunnels, Lander, GetResponse, OptimizePress, Wishpond, Thrive Architect, and Elementor are among the top competitors and alternatives to consider. Each landing page builder has its own strengths and target audience, so it's essential to evaluate your specific needs and preferences before making a decision. Remember to choose a landing page builder that aligns with your requirements for creating high-converting landing pages effectively.