Sailthru is a popular customer engagement platform that provides personalized content and messaging to users. It offers various features such as email marketing, onsite personalization, and mobile push notifications. However, there are several other customer engagement platforms available in the market that offer similar features and can be considered as alternatives or competitors to Sailthru. In this article, we will explore the 10 best Sailthru alternatives and competitors in 2024.

1. Braze

Braze is a comprehensive customer engagement platform that offers email marketing, push notifications, and in-app messaging. It provides personalized experiences to users based on their behavior and preferences. Braze's strong data analytics and segmentation capabilities make it a top alternative to Sailthru. Its user-friendly interface and flexibility in campaign creation are also noteworthy features.

2. Iterable

Iterable is a cross-channel marketing automation platform that supports email marketing, mobile push notifications, SMS, and social media advertising. It enables users to create personalized campaigns that span multiple channels, ensuring a consistent user experience. Iterable's advanced segmentation and automation features make it a compelling competitor to Sailthru.

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3. Emarsys

Emarsys is a leading customer engagement platform that provides email marketing, mobile push notifications, and SMS capabilities. It uses AI-driven automation to create personalized experiences for users. Emarsys' strong data analytics and predictive capabilities make it a worthy alternative to Sailthru. Its easy-to-use interface and customizability are also notable features.

4. Salesforce Marketing Cloud

Salesforce Marketing Cloud is a comprehensive customer engagement platform that offers email marketing, mobile push notifications, SMS, and social media advertising. It enables users to create personalized campaigns that are tailored to individual preferences. Its robust analytics and reporting capabilities make it a suitable alternative to Sailthru. Salesforce Marketing Cloud's integration with other Salesforce products and services also offers additional benefits for businesses.

5. Marketo Engage

Marketo Engage is a marketing automation platform that offers email marketing, mobile push notifications, and social media advertising. It provides personalized experiences to users based on their behavior and preferences. Marketo Engage's strong data analytics and automation capabilities make it a compelling alternative to Sailthru. Its user-friendly interface and ease of use are also noteworthy features.

6. Optimizely

Optimizely is an experimentation platform that enables users to create personalized experiences for their customers. It offers A/B testing, personalization, and optimization capabilities. Optimizely's advanced segmentation and analytics capabilities make it a suitable competitor to Sailthru. Its intuitive interface and ease of use are also notable features.

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7. HubSpot

HubSpot is an all-in-one inbound marketing and sales platform that offers email marketing, social media advertising, and customer relationship management (CRM) capabilities. It provides personalized experiences to users based on their interests and behavior. HubSpot's robust analytics and reporting capabilities make it a viable alternative to Sailthru. Its user-friendly interface and integration with other HubSpot products also offer additional benefits.

8. Sendinblue

Sendinblue is a comprehensive customer engagement platform that offers email marketing, SMS, and chat capabilities. It provides personalized experiences to users based on their preferences and behavior. Sendinblue's affordable pricing and easy-to-use interface make it a suitable alternative to Sailthru for small businesses and startups.

9. Campaign Monitor

Campaign Monitor is an email marketing platform that provides personalized experiences to users based on their behavior and preferences. It offers various features such as automation, segmentation, and analytics. Campaign Monitor's user-friendly interface and flexibility in campaign creation make it a noteworthy competitor to Sailthru.

10. Intercom

Intercom is a messaging platform that enables users to communicate and engage with their customers through various channels such as email, chat, and social media. It provides personalized experiences to users based on their behavior and preferences. Intercom's strong automation and analytics capabilities make it a viable alternative to Sailthru. Its user-friendly interface and integration with other Intercom products also offer additional benefits.

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In conclusion, while Sailthru is a popular customer engagement platform, there are several alternatives and competitors available in the market. Whether it's Braze, Iterable, Emarsys, Salesforce Marketing Cloud, Marketo Engage, Optimizely, HubSpot, Sendinblue, Campaign Monitor, or Intercom, these 10 alternatives offer a range of features and capabilities to create personalized experiences for your users. When choosing a customer engagement platform, consider your specific needs, budget, and desired level of personalization. With the right alternative, you can ensure that your customers receive engaging and personalized experiences that keep them coming back.