TubeMogul was a popular advertising software platform that provided video advertising solutions for marketers and advertisers. However, TubeMogul has since been acquired by Adobe and is no longer available as a standalone service. As a result, many businesses are seeking alternatives to TubeMogul for their video advertising needs. In this article, we will explore the ten best TubeMogul alternatives and competitors in 2024.

1. Google Ads

Google Ads is a widely used advertising platform that offers video advertising solutions through its YouTube platform. It provides features such as targeting options, performance tracking, and ad creation tools. With its extensive reach and targeting capabilities, Google Ads is a strong competitor to TubeMogul.

2. AdRoll

AdRoll is an advertising software platform that provides video advertising solutions along with other ad formats. It offers features such as retargeting, performance reporting, and audience segmentation. AdRoll also provides integration with other marketing platforms, allowing for a comprehensive advertising strategy. With its diverse range of features and integration capabilities, AdRoll is a compelling alternative to TubeMogul.

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3. BrightRoll

BrightRoll is a video advertising platform that provides programmatic buying and selling solutions. It offers features such as targeting options, performance tracking, and advanced analytics. BrightRoll also provides access to premium inventory through its partnerships with publishers. With its focus on programmatic buying and premium inventory, BrightRoll is a strong competitor to TubeMogul.

4. DoubleClick

DoubleClick is an advertising software platform that provides video advertising solutions along with other ad formats. It offers features such as targeting options, performance reporting, and creative optimization tools. DoubleClick also provides integration with other Google marketing platforms, allowing for a unified advertising strategy. With its integration capabilities and comprehensive features, DoubleClick is a viable alternative to TubeMogul.

5. SpotX

SpotX is a video advertising platform that provides programmatic buying and selling solutions. It offers features such as targeting options, performance tracking, and ad creation tools. SpotX also provides access to premium inventory through its partnerships with publishers. With its focus on programmatic buying and premium inventory, SpotX is a strong competitor to TubeMogul.

6. Tremor Video

Tremor Video is an advertising software platform that provides video advertising solutions along with other ad formats. It offers features such as targeting options, performance reporting, and ad creation tools. Tremor Video also provides access to premium inventory through its partnerships with publishers. With its diverse range of features and premium inventory access, Tremor Video is a compelling alternative to TubeMogul.

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7. Vungle

Vungle is a mobile video advertising platform that provides solutions for app developers and mobile advertisers. It offers features such as targeting options, performance tracking, and creative optimization tools. Vungle also provides access to a global network of mobile publishers. With its focus on mobile advertising and global reach, Vungle is a strong competitor to TubeMogul.

8. Innovid

Innovid is a video advertising platform that provides solutions for connected TV and personalized video advertising. It offers features such as targeting options, performance reporting, and ad creation tools. Innovid also provides integration with other marketing platforms and access to premium inventory. With its focus on connected TV and personalized video advertising, Innovid is a compelling alternative to TubeMogul.

9. Simpli.fi

Simpli.fi is an advertising software platform that provides programmatic buying and selling solutions for various ad formats, including video. It offers features such as targeting options, performance tracking, and audience segmentation. Simpli.fi also provides access to premium inventory through its partnerships with publishers. With its focus on programmatic buying and premium inventory access, Simpli.fi is a strong competitor to TubeMogul.

10. Verizon Media

Verizon Media is an advertising software platform that provides video advertising solutions along with other ad formats. It offers features such as targeting options, performance reporting, and ad creation tools. Verizon Media also provides access to premium inventory through its partnerships with publishers. With its diverse range of features and premium inventory access, Verizon Media is a viable alternative to TubeMogul.

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In conclusion, while TubeMogul is no longer available as a standalone service, there are several alternatives and competitors in 2024 that offer similar or even superior video advertising solutions. Google Ads, AdRoll, BrightRoll, DoubleClick, SpotX, Tremor Video, Vungle, Innovid, Simpli.fi, and Verizon Media are all robust video advertising platforms that cater to different business needs. Whether you prioritize programmatic buying, mobile advertising, or personalized video advertising, these alternatives offer compelling options for your video advertising needs. It is recommended to evaluate the specific features and pricing of each platform to determine the best fit for your business requirements.