Business, Startups & Finance

Top 20 Alternatives to Braze in Marketing Automation Software

Braze is a leading customer engagement platform that enables personalized, cross‑channel messaging and automation. Below is a curated list of 20 alternative marketing automation solutions that offer comparable features such as multi‑channel campaigns, segmentation, analytics, and AI‑driven personalization.

ID: 11607
Items: 20
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Iterable

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Growth‑focused platform for creating, executing, and optimizing cross‑channel campaigns with robust segmentation and real‑time analytics.

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Leanplum

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Mobile‑first engagement suite offering A/B testing, push notifications, in‑app messaging, and deep personalization.

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MoEngage

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AI‑powered customer engagement platform that combines push, email, SMS, and in‑app messaging with predictive analytics.

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Airship

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Enterprise‑grade solution for push notifications, in‑app messaging, SMS, and email, with advanced segmentation and journey orchestration.

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OneSignal

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Scalable messaging platform for push, email, SMS, and in‑app notifications, featuring easy integration and real‑time reporting.

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CleverTap

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Customer lifecycle management tool that blends analytics, segmentation, and multi‑channel messaging for mobile and web.

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Customer.io

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Behavior‑driven automation platform that lets marketers send targeted emails, SMS, and push based on user actions.

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Sendinblue

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All‑in‑one marketing suite offering email, SMS, chat, and marketing automation with a visual workflow builder.

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Mailchimp

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Popular email marketing service that now includes automation, landing pages, and multi‑channel campaign tools.

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Klaviyo

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E‑commerce‑centric platform delivering personalized email, SMS, and push campaigns driven by rich customer data.

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Emarsys

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AI‑enabled B2C marketing platform that unifies email, mobile, social, and display advertising in a single workflow.

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Salesforce Marketing Cloud

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Comprehensive suite for email, mobile, social, advertising, and journey builder, tightly integrated with Salesforce CRM.

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Adobe Campaign

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Enterprise‑grade campaign management solution that orchestrates personalized experiences across email, mobile, and offline channels.

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HubSpot Marketing Hub

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Inbound marketing platform with email automation, lead nurturing, social publishing, and robust analytics.

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ActiveCampaign

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Integrated email, automation, CRM, and messaging platform designed for small‑to‑mid‑size businesses.

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Marketo

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Adobe‑owned B2B marketing automation solution featuring lead scoring, nurturing, and multi‑channel campaign orchestration.

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Pardot

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Salesforce’s B2B marketing automation tool offering email campaigns, lead nurturing, and ROI reporting.

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Autopilot

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Visual journey builder that enables drag‑and‑drop automation across email, SMS, and in‑app messaging.

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Drip

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E‑commerce CRM and automation platform focused on personalized email, SMS, and multi‑channel workflows.

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GetResponse

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All‑in‑one online marketing platform offering email automation, landing pages, webinars, and CRM integration.