Buffer is a popular social‑media scheduling tool that offers a limited free tier. Below is a curated list of 20 free (or freemium) marketing‑automation platforms that can serve as alternatives for scheduling posts, automating campaigns, and tracking performance without a paid subscription.
Get targeted exposure with custom position pinning and highlighted placement.
All‑in‑one social dashboard with up to 2 social profiles, 5 scheduled posts per month, basic analytics, and team collaboration.
Visual Instagram planner that also supports Facebook, Twitter & Pinterest. Free plan includes 1 social set and 30 posts per profile per month.
Manage up to 1 brand, schedule unlimited posts, and get basic reporting. Integrates with Zoho CRM for deeper automation.
Twitter‑only dashboard for real‑time monitoring, scheduling, and column‑based workflow. Completely free with no limits.
Social media manager that suggests content, schedules posts for up to 3 accounts, and provides basic analytics.
Collaborative content calendar with up to 2 users, 1 social profile, and 10 scheduled posts per month.
Instagram visual planner with drag‑and‑drop grid, auto‑post for stories, and 30 scheduled posts per month.
AI‑driven post ideas, calendar, and scheduling for up to 3 social accounts. Includes basic performance insights.
Free tier supports Twitter scheduling, link shortening, and basic keyword monitoring.
Original Buffer free plan offers 3 social channels and 10 scheduled posts per channel, plus basic analytics.
Email marketing automation with up to 2,000 contacts and 12,000 emails per month, plus basic templates and reporting.
All‑in‑one email marketing suite with up to 500 contacts, 2,500 emails per month, simple automations, and landing pages.
Email & SMS marketing with 300 emails per day, unlimited contacts, and basic marketing automation workflows.
Email automation platform offering up to 1,000 subscribers, 12,000 emails/month, drag‑and‑drop editor, and landing pages.
Email marketing with unlimited emails, up to 1,000 subscribers, and pre‑built automation templates.
Free CRM with built-in email marketing, forms, live chat, and simple marketing automation sequences.
Free tier includes contact management, email campaigns, and basic workflow automation for up to 10,000 contacts.
Email marketing with up to 3,500 emails per month, 500 contacts, and simple automation triggers.
Multichannel marketing (email, SMS, web push) with 15,000 emails per month and unlimited subscribers.
Email marketing platform offering 6,000 emails per month (200 per day) and basic automation workflows.