Later is a visual social‑media scheduling platform that helps brands plan, schedule, and publish posts across Instagram, Facebook, Twitter, Pinterest, and LinkedIn. Below is a curated list of 20 free‑tier marketing automation tools that can serve as alternatives to Later’s free plan.
Get targeted exposure with custom position pinning and highlighted placement.
Simple social‑media scheduler with a free plan for up to 3 channels and 10 scheduled posts per channel.
Manage up to 2 social profiles and schedule 5 posts per month with basic analytics.
Free tier supports 1 brand, 7 scheduled posts per channel, and basic reporting.
Free plan lets you schedule up to 10 posts per social account and discover content ideas.
Visual Instagram planner with a free tier for 30 uploads per month and basic analytics.
Twitter‑only dashboard for real‑time monitoring, scheduling, and column‑based workflow.
Collaborative content calendar with up to 1 user, 10 scheduled posts, and basic approval workflow.
Free plan offers unlimited accounts, 10 scheduled posts per month, and auto‑posting to multiple platforms.
Original free tier of Later for up to 1 social set (1 profile per channel) and 30 posts per month.
30‑day free trial with unlimited posts, category‑based scheduling, and content recycling.
Free plan includes 1 brand, 1 user, and 10 scheduled posts per month with basic post ideas.
Free marketing calendar with limited scheduling (up to 5 posts) and basic analytics.
Free tier for Pinterest and Instagram with 30 scheduled pins/posts per month and smart scheduling.
Schedule up to 10 posts per month across unlimited accounts with basic analytics.
Free plan offers 1 user, 1 social profile, and 10 scheduled posts per month with content discovery.
Free tier for small businesses: 1 user, 1 brand, 10 scheduled posts per month, plus content ideas.
30‑day trial with unlimited posts, visual calendar, and Instagram first‑comment automation.
Free plan supports 1 account per platform, 30 scheduled posts per month, and basic performance metrics.
Free tier for Twitter scheduling only, unlimited queued tweets, and link shortening.
Separate free tier for TikTok scheduling: up to 30 posts per month, basic analytics, and video preview.