Top 20 Alternatives to SimilarWeb in Free SEO Software

Keyword research, domain overview, and top pages report with limited daily searches in the free tier.

Access to limited keyword analytics, site audit, and traffic overview for up to 10 queries per day.

Free site audit, backlink checker, and organic search traffic overview for verified site owners.

Official Google tool showing impressions, clicks, average position, and top‑performing pages for your site.

Comprehensive traffic analysis, audience demographics, and behavior flow for any website.

Limited backlink profile, domain authority, and top pages data for up to 10 queries per month.

Provides a snapshot of global rank, top traffic sources, and top referring sites with restricted data.

Real‑time visitor tracking, page views, and basic geographic data for free up to 10,000 hits per month.

Detects technologies used on any website; useful for competitive tech‑stack analysis.

Shows website technology profile and market share trends with limited daily lookups.

Generates visual keyword and question maps based on Google autocomplete data.

Displays search volume, CPC, and related keywords directly in Google search results.

Provides on‑page SEO metrics, Alexa rank, and backlink data for any visited site.

Shows search interest over time, regional popularity, and related queries for any keyword.

Offers site performance reports, keyword rankings, and backlink insights for Bing search.

Limited daily keyword research, site audit, and backlink checks for up to 10 queries.

Shows a handful of competitor keywords and ad copy for any domain without a paid plan.

Runs a quick SEO health audit, highlighting on‑page issues, speed, and mobile friendliness.

Crawls up to 500 URLs, providing data on status codes, meta tags, and internal linking.

Limited crawl of up to 100 pages with visual insights into SEO issues and site structure.